Recession? Not for Social Media Marketing!
The latest report from FORRESTER (Q4, 2008 SOCIAL MEDIA ONLINE SURVEY) outlines a very clear trend:
53% of the marketers are determined to increase their social media budget during the recession. Further 42% said that they will keep their spend intact and not reduce it.
Very clearly 95% of the marketers are positively inclined towards investing in [...]
2 Million ONLINE Leads Market for BFSI Sector in India!
One of the largest spenders on internet in India is the Banking and Finance Services Industry (BFSI). No, don’t be under any illusion, BFSI sector is not the most evolved sector when it comes to using the web to it’s full potential.
Anyways, a large chunk of spending by BFSI can be attributed to generating and [...]
