Atomthought.com, Social Media India, Digital Marketing India, Internet Marketing India

Digital Feature: Special and prominent article of the week. Can relate to any of the other categories (Focus, Discover or Marketing)

By Saurabh Pandey • April 22nd, 2010

Question: Why would you want to launch a job portal in a market which is already dominated by 2 mammoths who control over 80% of the market both in terms of traffic and resumes?
Answer: Precisely why!
Both the portals are huge and overlapping, offer similar services , own similar resumes and display similar openings.
This signifies that:
1. [...]

A few days back I penned down some thoughts on facebook notes and while doing that I found facebook notes really useful. Not many people use it though, it’s not in your face and not very glamourised but very utalitarian. Here are the thoughts originally penned here: http://www.facebook.com/pandeysaurabh?v=app_2347471856#!/notes/saurabh-pandey/the-power-of-facebook-notes/326953028518
I find facebook notes more powerful than twitter. I [...]

Now that Google has lucnhed Google Buzz, the scene is ripe for other players to get inspired.
What happens if Yahoo also launches a social platform around it’s email service integrated with flickr?
Better still: What happens if Microsoft launches a social platform around outlook email application?
But before we delve further on the above questions, let’s understand that [...]

Just thinking aloud:
Is Apple launching it’s tablet to compete with Kindle only? Or is it a strategy to converge all devices together and redefine the way we compute? With wifi internet, iphone and ipod capabaility alongwith multimedia content rendering and storage- it can completely redefine the way we compute, converse and consume content!
Some people have [...]

I have been visiting various management institutions to speak on social media and digital marketing.
It’s heartening to see that management institutions and students are begining to realise the potency of digital marketing, but I guess it’s a long way to reach a situation where these courses are integrated into their curriculum
But today I am not [...]

I am not an entrepreneur (so far!) or a CEO of an Indian Internet organisation, but I am an Indian who has worked for a few years in global and Indian internet companies and over the years have tried to fathom the gaps that have succeeded in disabling Indian companies to scale heights which they [...]

I was beginning to hear a lot about Foursquare in the past few months , actually more after I bought the  iPhone3G, and in the past few days decided to explore and experience Foursquare myself.
To start with I have always been very impressed with the idea of using location based targeting with social networks (though I understand [...]

Hi Friends,
As they say motivation is the food for creativity!. Your blog ‘AtomThought.com’ has been nominated for the category ‘Best New Indiblog’ 2008, and your vote can help your blog win this title!
I know your support for AtomThought is accessible at all times, and I am looking forward to you not just voting for Atomthought but also asking [...]

Do you know that there may be a social networking site which is bigger or almost equal to Facebook?
And do you know it earns 2-3 times more than Facebook already?
That site is Qzone (Tencent), and it earns over a billion dollars in revenues per annum. How did this happen? And what can Facebook do to catch up quickly?
‘I will [...]