Interviews & Columns

Scale Up Your B2B Game With eCommerce

Published on June 29th, 2020 | by Saurabh Pandey

Webinar presented by on the relevance and importance of ecommerce for B2B companies. Some of the key points discussed in the webinar include: 1) How & Why should B2B companies adopt eCommerce 2) Key strategies... Read More


Key Takeaways From The Transformation of Marketing Webinar

Published on May 12th, 2020 | by Saurabh Pandey

Marketing is transforming and how.  We see 2 major transformative changes- the attention fragmentation of consumers’ and their changing buying decision journey.   The webinar, below, delved deeper into these phenomenon. We addressed a few interesting questions... Read More



Why Unprofitable Dotcoms Keep Getting Funded?

Published on March 11th, 2019 | by Saurabh Pandey

We have often asked this question about why do companies, especially the new age online marketplaces like Amazon, Ola, OLX etc. delay profitability.  Why should they operate in losses and till when? Today let’s try to... Read More

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