Key Takeaways From The Webinar- The Transformation of B2B Marketing With Digital
May 26th, 2020 | by Saurabh Pandey
We addressed a few questions in the webinar. The transcript and the video are presented here: Our
Browsing the "Digital Insight" Category
Key Takeaways From The Transformation of Marketing Webinar
May 12th, 2020 | by Saurabh Pandey
Marketing is transforming and how. We see 2 major transformative changes- the attention fragmentation of consumers’ and their changing buying
Is Analytics Over-Hyped?
April 9th, 2019 | by Saurabh Pandey
Ever since 2010, Analytics has found its way in the Gartner Top trends of the year in some form or
Why Is Amazon Investing In Autonomous Vehicles?
February 26th, 2019 | by Saurabh Pandey
A few days ago Amazon invested into a 2-year-old autonomous tech development company Aurora that is ed by ex-Google and
How Alibaba Uses Data To Revolutionise E-Commerce & Retail
January 15th, 2019 | by Saurabh Pandey
Within 20 seconds of the kick start of Alibaba group’s annual 11.11 Global Shopping Festival, TOTAL GMV of gross merchandise
Making Blockchain Damn Simple!
November 23rd, 2018 | by Saurabh Pandey
What is Blockchain? In 2008, Satoshi Nakamoto (pseudonym for one person or maybe a group of people) conceptualised the distributed blockchain. It
Digital Retail & Exhibition- The Millennial Consumer’s Playground
November 8th, 2018 | by Saurabh Pandey
At the recent Broadcast India exhibition in Mumbai, we witnessed various brands installing ipads at their stalls, so that users could browse
Facebook Marketplace In India, Now Disrupting OLX & Quikr?
September 19th, 2018 | by Saurabh Pandey
Let me begin by stating that in my opinion, FB globally has not caused any major set back to any
What Is Digital Transformation?
September 5th, 2018 | by Saurabh Pandey
Thus far, the marketing function was responsible for delivering consumer experience. This was justified because there were limited consumer interaction opportunities
How is GDPR Impacting Digital?
June 28th, 2018 | by Saurabh Pandey
GDPR or General Data Protection Regulation comes as a sigh of relief for consumers but adds a bit of a
Are You Building A Loveable Or A Buyable Brand?
June 22nd, 2018 | by Saurabh Pandey
The definition of great brands seems to be changing. Brands like Google, Facebook, Airbnb Apple, Ikea, are perceived as loveable
Heidelberg & Oxford University press join hands with dotconverse
June 15th, 2018 | by Saurabh Pandey
Heidelberg & Oxford University Press prefer dotconverse for their Animated Explainer Video
