The Story and Strategy of Money Portals in India
November 23rd, 2008 | by Saurabh Pandey
Money Portals have been around since last 10 odd years, but surprisingly none of them have evolved beyond just being a lead aggregator. The story of banking portals is similar too. The bank portals lack user friendliness and are also using digital space as a cheaper way to generate leads. Let's understand the nuances of this market and what's there ahead
