Website Review- BankBazaar.com
May 3rd, 2009 | by Saurabh Pandey
I wrote a piece on The Story and Strategy of Money Portals in India (http://atomthought.com/?p=5), a few months back.
Browsing the "Digital Marketing" Category
The Great Indian Digital Elections!
February 19th, 2009 | by Saurabh Pandey
Do you know which company featured at the top in the Fast Company 50 list this year? None other than
India Strategy for Social Networking Sites!
February 17th, 2009 | by Saurabh Pandey
My new article on Strategies for Social Networking Sites has just been published on ‘DesiCretive’. You can view the article
Social Media Experiment by Ford Fiesta!
February 4th, 2009 | by Saurabh Pandey
As we enter deeper into the recession period, brands are thinking of innovative ways to engage customers and create buzz.
Social Media Marketing and RoI
December 6th, 2008 | by Saurabh Pandey
For long this debate about ‘ the RoI from Social Marketing’, has been continuing. And at best, the answers
Is it easier to beat a Google than a Facebook?
December 1st, 2008 | by Saurabh Pandey
Millions of internet users start their daily internet surfing chore with Google; for many others Google is an irreplaceable tool
Technology Marketing in Digital Age!
November 23rd, 2008 | by Saurabh Pandey
As technology marketers, are we looking beyond the distribution channels and push marketing? Are we looking deeper into the consumer behavior? Are we employing digital mediums and tactics to leverage efficiency and impact? Are we catching them young? My views on these and more such questions!
5 Myths about Online Social Marketing!
November 23rd, 2008 | by Saurabh Pandey
Glamorous new term, at least here in India. And everyone wants to increase sales through Social Media. Does it work? Can it increase your sales conversions? Get your answers to these and other similar questions,through an innovative 'myth-buster-writing' approach!
