Power of Digital for SMEs- Learnings & Best Practices in COVID Times
June 29th, 2021 | by Saurabh Pandey
According to Mc Kinsey, In the recessions of 2007–08, the top quintile of companies was ahead of their peers by about
Browsing the "digitalDNA" Category
Is Analytics Over-Hyped?
April 9th, 2019 | by Saurabh Pandey
Ever since 2010, Analytics has found its way in the Gartner Top trends of the year in some form or
Why Unprofitable Dotcoms Keep Getting Funded?
March 11th, 2019 | by Saurabh Pandey
We have often asked this question about why do companies, especially the new age online marketplaces like Amazon, Ola, OLX
Why Is Amazon Investing In Autonomous Vehicles?
February 26th, 2019 | by Saurabh Pandey
A few days ago Amazon invested into a 2-year-old autonomous tech development company Aurora that is ed by ex-Google and
What Spotify And Apple Music Can Learn From Tencent Music
February 5th, 2019 | by Saurabh Pandey
We all know about Spotify, the largest music streaming company in the world with about USD30b as valuation. Spotify started
How Alibaba Uses Data To Revolutionise E-Commerce & Retail
January 15th, 2019 | by Saurabh Pandey
Within 20 seconds of the kick start of Alibaba group’s annual 11.11 Global Shopping Festival, TOTAL GMV of gross merchandise
How Alibaba Is Revolutionising Retail & E-Commerce
January 7th, 2019 | by Saurabh Pandey
With over 1 trillion USD spent online which is about half of the global commerce sales, China is at the
The Great Google & Amazon Face-Off
January 1st, 2019 | by Saurabh Pandey
You know Amazon as the dominating force in e-commerce but did you know that in 2018 Amazon garnered up more
How Airbnb and Uber Used Growth Hacking For Early Traction
December 24th, 2018 | by Saurabh Pandey
Most of the new age businesses like Uber, Facebook or Airbnb, are launched as platform business models, wherein typically they
Can Blockchain Disrupt Uber & Ola?
December 16th, 2018 | by Saurabh Pandey
I had this discussion sometime back with a few colleagues and I thought of sharing the key thoughts from there
Is There A Best Time To Post On Social Media?
December 10th, 2018 | by Saurabh Pandey
I have been asked this question many times, and I thought of bringing this up today and document through our
Account Based Marketing-The New Buzzword!
December 2nd, 2018 | by Saurabh Pandey
Account Based Marketing is the new buzzword today. You may be unfamiliar but if you have heard about Key Account
-
Recent Posts
-
Direct Marketing for SMBs: How B2B Strategies Boost Business Growth
May 23rd | by
-
Beyond Lead Generation: Demystifying the B2B Sales Funnel
May 22nd | by
-
Streamline Your Success: The Power of B2B Marketing Automation
May 22nd | by
-
The B2B Sales Executive’s Digital Toolkit: Must-Have Skills for Modern Marketing
May 3rd | by
-