To Lock-in or to Set Free? How the New Age Consumers are Evaluating Products and Service?
May 12th, 2010 | by Saurabh Pandey
Many marketers think and focus on how to lock-in their customers- by creating a unique platform, or an ecosystem of
May 12th, 2010 | by Saurabh Pandey
Many marketers think and focus on how to lock-in their customers- by creating a unique platform, or an ecosystem of
April 29th, 2010 | by Saurabh Pandey
Creating a facebook page is easy. But more important is what you do with it and how you create more
April 22nd, 2010 | by Saurabh Pandey
Question: Why would you want to launch a job portal in a market which is already dominated by 2 mammoths
March 6th, 2010 | by Saurabh Pandey
A few days back I penned down some thoughts on facebook notes and while doing that I found facebook notes
February 19th, 2010 | by Saurabh Pandey
Now that Google has lucnhed Google Buzz, the scene is ripe for other players to get inspired. What happens if
January 27th, 2010 | by Saurabh Pandey
Just thinking aloud: Is Apple launching it’s tablet to compete with Kindle only? Or is it a strategy to converge
January 18th, 2010 | by Saurabh Pandey
I have been visiting various management institutions to speak on social media and digital marketing. It’s heartening to see that
January 1st, 2010 | by Saurabh Pandey
I am not an entrepreneur (so far!) or a CEO of an Indian Internet organisation, but I am an Indian
December 19th, 2009 | by Saurabh Pandey
I was beginning to hear a lot about Foursquare in the past few months , actually more after I bought the iPhone3G,
November 26th, 2009 | by Saurabh Pandey
Hi Friends, As they say motivation is the food for creativity!. Your blog ‘AtomThought.com’ has been nominated for the category
November 7th, 2009 | by Saurabh Pandey
Do you know that there may be a social networking site which is bigger or almost equal to Facebook? And
October 21st, 2009 | by Saurabh Pandey
We all know that at the heart of Social Networks is ‘Conversations’. But have we thought why do we converse