How Alibaba Uses Data To Revolutionise E-Commerce & Retail
January 15th, 2019 | by Saurabh Pandey
Within 20 seconds of the kick start of Alibaba group’s annual 11.11 Global Shopping Festival, TOTAL GMV of gross merchandise
How Alibaba Is Revolutionising Retail & E-Commerce
January 7th, 2019 | by Saurabh Pandey
With over 1 trillion USD spent online which is about half of the global commerce sales, China is at the
The Great Google & Amazon Face-Off
January 1st, 2019 | by Saurabh Pandey
You know Amazon as the dominating force in e-commerce but did you know that in 2018 Amazon garnered up more
How Airbnb and Uber Used Growth Hacking For Early Traction
December 24th, 2018 | by Saurabh Pandey
Most of the new age businesses like Uber, Facebook or Airbnb, are launched as platform business models, wherein typically they
Can Blockchain Disrupt Uber & Ola?
December 16th, 2018 | by Saurabh Pandey
I had this discussion sometime back with a few colleagues and I thought of sharing the key thoughts from there
Is There A Best Time To Post On Social Media?
December 10th, 2018 | by Saurabh Pandey
I have been asked this question many times, and I thought of bringing this up today and document through our
Account Based Marketing-The New Buzzword!
December 2nd, 2018 | by Saurabh Pandey
Account Based Marketing is the new buzzword today. You may be unfamiliar but if you have heard about Key Account
Making Blockchain Damn Simple!
November 23rd, 2018 | by Saurabh Pandey
What is Blockchain? In 2008, Satoshi Nakamoto (pseudonym for one person or maybe a group of people) conceptualised the distributed blockchain. It
Digital Retail & Exhibition- The Millennial Consumer’s Playground
November 8th, 2018 | by Saurabh Pandey
At the recent Broadcast India exhibition in Mumbai, we witnessed various brands installing ipads at their stalls, so that users could browse
Facebook Marketplace In India, Now Disrupting OLX & Quikr?
September 19th, 2018 | by Saurabh Pandey
Let me begin by stating that in my opinion, FB globally has not caused any major set back to any
What Is Digital Transformation?
September 5th, 2018 | by Saurabh Pandey
Thus far, the marketing function was responsible for delivering consumer experience. This was justified because there were limited consumer interaction opportunities
How is GDPR Impacting Digital?
June 28th, 2018 | by Saurabh Pandey
GDPR or General Data Protection Regulation comes as a sigh of relief for consumers but adds a bit of a
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